AOL to Acquire the Brad Pitt of Social Media, Pete Cashmore
January 7, 2010 Leave a comment

There is going to be more buzz popping out in social and online media space in our nation capital soon. It is still a rumor, but most likely it is going to happen within the next few weeks. Referring to my previous coverage comparing the Potomac River in the East with the Silicon Valley in the West, this will be an Awesome News for us.
It was just about a month ago AOL spun-off from their parent company Time Warner and went solo. It looks like they are getting off to
an interesting start already. They are in talks to acquire Pete Cashmore’s company, Mashable, the popular blog that covers Web 2.0 and social media. The company or better say the blog was founded in 2005.
If this rumor turns out to be true, I have no doubt, Pete will be surrounded with more chicks in his next photo
Well, Good for him! Very handsome dude, why not?
I met Pete during one of his early events in London for the first time back in 2006 when his company was still based in Scotland, then in Washington, DC for the second time in another social media event. Mashable was the host. Back in 2007, they moved their headquarter to Silicon Valley, the main hub for Web 2.0 and social media.
Anyway, I think this will be a good move for AOL, which is in the midst of turning itself into a content publisher, and already counts around 80 blogs in its stable. So, this one will be the 81st Blog they will own.
I am sure Mashable‘s proven ability to generate great numbers and game Google and Twitter is part of the appeal, I have been reading their Blog since 2006. Their content rocks. I learned most of my social media expertise from their site. Their main competitor is TechCrunch who used to be number one in the space. However, Mashable overtook TechCrunch as the world’s most popular technology blog in June 2009.
Will keep all posted.
Here is on of Pete Cashmore’ s video talking about Mashable:


