July 4, 2010 1 Comment
The introduction of the iPad has undoubtedly helped the steady increase of mobile internet access. As mobile internet becomes more and more prevalent and public radio listeners shift to the Web for content, it’s no wonder NPR is committed to providing an online service as well. Their iPad App has been downloaded 350,000 times – as least according to their CEO Vivian Schiller. Given NPR traffic is around 12 million unique visitors per month, I guess such a high volume of download is expected.
Given there has been a little bit over 2 million iPads have been sold so far, this means one in six iPad owners have downloaded the iPad app. That is pretty impressive for a NPR. Read more of this post