32% of iPad Owners Rarely care about Apps

According to a recent  study from Nielsen, 32% of iPad owners have never downloaded an app on the device — Is that because the device has everything type of iPad users need already installed, or they don’t know they can?

The study surveyed more than 5,000 owners of connected devices, 452 of whom own an iPad.

However, the overwhelming majority of those who have downloaded apps have also been willing to pay for at least one of them. Of the 63% of iPad owners who have paid for an app, 62% of them have paid for a game and 54% have paid for an e-book, followed by music (50%), shopping (45%) and news (45%) apps. A full 41% have paid for a magazine, which is quite impressive, given the relatively few number of titles that are available for the iPad, such as Wired and Esquire. Read more of this post

To Live Better and Longer, try to be more Sociable



A recent research by journal PLoS Medicine shows people with adequate social relationships have a 50 percent greater likelihood of survival than people who have poor or insufficient relationships. That means that having good relationships is comparable to quitting smoking in terms of survival benefit, and is a stronger factor than obesity and physical activity.

And, NO! it does NOT mean having a social life on Facebook. I think it means  get off Facebook, go partying and clubbing over the weekend or whenever you can.  Well! I’ve been doing that since I finished school :-) Read more of this post

Deutschland Up, Global Productivity Down


As my favorite team in the world cup since childhood, Germany has been kicking ass taking name advancing toward the final, they have been  taking down the global work force productivity down though. Courtesy of  the sales intelligence firm, InsideView, their recent study shows we, the work force of the economy have been goofing off at work since June 11th when the World Cup started.  Given the current economy, this is not a good News. Read more of this post

Social TV on the Rise


by
Elias Shams
Not surprising, but an interesting study of television, radio and online media by RTDNA and Hofstra University reveals use of social media in TV newsrooms is on the rise.

77% of TV newsrooms now use twitter, with 36% of newsrooms claiming they use the microblogging service “constantly.” Another 35% say they use it daily, 16% use it periodically and 13% claim not to use it at all. However, only 20% have a facebook Page. read more…

Hey Baby, Shall we Shag Now or Shag later? I have an iPhone


by
Elias Shams
No more need to have a $100,000 fancy car to get the chicks. We can now do it with just a $200 iPhone.

A new study of 1500 women shows:

. 54% of women more likely to date men with iPhone.

. Men who own an iPhone are more attractive than those who do not.

. Women were particularly repulsed by men who own a Palm Pre.

. 37% of those quizzed said that owning an iPhone makes a man seem more reliable, to which nearly all went on to say that a second date would be likely. read more…

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