NPR’s iPad App Downloaded 350,000 Times

The introduction of the iPad has undoubtedly helped the steady increase of mobile internet access. As mobile internet becomes more and more prevalent and public radio listeners shift to the Web for content, it’s no wonder NPR is committed to providing an online service as well. Their iPad App has been downloaded  350,000 times – as least according to their CEO Vivian Schiller. Given NPR traffic is around 12 million unique visitors per month, I guess such a high volume of download is expected.

Given there has been  a little bit over 2 million iPads have been sold so far, this means one in six iPad owners have downloaded the iPad app. That is pretty impressive for a NPR.

As listeners shift to the Web, NPR is committed to following them and serving them there as well. Unlike Rupert Murdoch, NPR believes ignoring consumer preference, would be a “path to destruction. To the extent that other traditional media outlets talk actually start erecting paywalls and blocking Google, NPR and other open media sites will benefit.

NPR is also working on development of a new API for public media broadcasters called the Public Media Platform to share news, content, and data among the websites of public broadcasters, such as NPR and PBS. This API will be funded by a $1 million grant from the Corporation for Public Broadcasting with the purpose of sharing news, content, and data among the websites of public broadcasters, such as NPR and PBS.

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About Elias Shams
I have been a serial entrepreneur in telecom and social media space for past 12 years or so. I hold a M.S. degree in Telecommunication Engineering from the George Washington University and a B.S. degree in Electrical Engineering from the University of Maryland. I’ve lived and worked in many countries and cities including London England, Tehran Iran, Bonn Germany, Paris France, Alicante Spain, Delhi India, and my favorite of all Washington, DC of great US of A. Two of the greatest Washington, DC based companies I worked for and very proud of are Yurie Systems which was sold to Lucent in 1998 for $1.23 B and telezoo.com that I founded in 1999. I am currently the founder and awesomizer @ awesomize.me

One Response to NPR’s iPad App Downloaded 350,000 Times

  1. John Stiver says:

    Thanks for the article. By the way, this is working fine on my MacBook Pro now. I will check the iPhone.

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