SalesForce’s Chatter: Facebook for Enterprise

Those of you using salesforce’s CRM, you may want to check out one of their latest services called Chatter launched last month. It’s a social collaboration platform that has already been integrated by 10,000 of their 77,300 existing customers.

Cost: $15 a month for each user.

The new application takes the best features of Facebook and Twitter and integrates them into the enterprise. Chatter was basically designed to be a “Facebook for Enterprise.” It takes the fundamental communication and collaboration features of a consumer product like Facebook but implements it on an enterprise level. The end result is social platform for business communications that hooks into the existing platform seamlessly.

The advantage of having the collaboration system built into Salesforce’s platform are:

a) It means that Chatter is immediately accessible from all of the core Salesforce products and the 160,000+ applications built on the platform.

b) Because it has been integrated into, internal teams can build new apps or extensions that take advantage of Chatter for their own use or to use and sell to other customers.

Here are a few screenshots of Chatter in action:
Here is a brief demo:

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About Elias Shams
I have been a serial entrepreneur in telecom and social media space for past 12 years or so. I hold a M.S. degree in Telecommunication Engineering from the George Washington University and a B.S. degree in Electrical Engineering from the University of Maryland. I’ve lived and worked in many countries and cities including London England, Tehran Iran, Bonn Germany, Paris France, Alicante Spain, Delhi India, and my favorite of all Washington, DC of great US of A. Two of the greatest Washington, DC based companies I worked for and very proud of are Yurie Systems which was sold to Lucent in 1998 for $1.23 B and that I founded in 1999. I am currently the founder and awesomizer @

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